Hand embellished · Made to order

Couture that remembers the hand that made it

Formals and bridals from the house of Samina Rasul, with zardozi, mukesh and resham worked by hand, cut to your measure and finished to order.

Just arrived

New from the atelier

  • Ujala · UJ-008

    Ujala UJ-008

    PKR 64,500
    View Details This product has multiple variants. The options may be chosen on the product page
  • Ujala · UJ-007

    Ujala UJ-007

    PKR 63,500
    View Details This product has multiple variants. The options may be chosen on the product page
  • Ujala · UJ-006

    Ujala UJ-006

    PKR 89,500
    View Details This product has multiple variants. The options may be chosen on the product page
  • Ujala · UJ-005

    Ujala UJ-005

    PKR 64,500
    View Details This product has multiple variants. The options may be chosen on the product page
  • Ujala · UJ-004

    Ujala UJ-004

    Price range: PKR 80,000 through PKR 96,500
    View Details This product has multiple variants. The options may be chosen on the product page
  • Ujala · UJ-002

    Ujala UJ-002

    Price range: PKR 80,000 through PKR 96,500
    View Details This product has multiple variants. The options may be chosen on the product page
  • Ujala · UJ-001

    Ujala UJ-001

    PKR 95,500
    View Details This product has multiple variants. The options may be chosen on the product page
  • Ujala · UJ-009

    Ujala UJ-009

    PKR 56,500
    View Details This product has multiple variants. The options may be chosen on the product page
Ready to order

The Dhanak edit

A Samina Rasul piece, hand embellished in the atelier

Our Story

The house of Samina Rasul

Born from a passion for the timeless art of Eastern couture, and a vision to create pieces that celebrate femininity and elegance.

  • Passionate Craftsmanship

    Every piece created with love, and a stubborn dedication to perfection.

  • Premium Quality

    Only the finest fabrics, and techniques practised for generations.

  • Personal Touch

    Custom consultations that bring your own unique vision to life.

Learn more about us

A dress can be made in a day. Ours are not. Seven weeks. A thousand stitches. One pair of hands.

A Samina Rasul formal piece
The Formals

Worn once,
remembered longer

Occasionwear you can order today. Choose your pieces and size, add a fabric upgrade if you wish. Every order is cut and embellished by hand, for you alone.

Shop Formals
A Samina Rasul bridal piece
The Bridals

Begin the
conversation

A bridal piece is never bought from a shelf, so you will find no price tags here. Tell us about your day, and the atelier will design around you, from fabric and embellishment to silhouette and fit.

By consultation

The Bridal edit

  • Made to order Cut for you after you order, never pulled off a shelf.
  • Hand embellished Zardozi, mukesh, resham and gota, worked by hand.
  • 50% to begin Half the price confirms your order, the rest on dispatch.
  • Shipped worldwide Delivered anywhere, tracked from the atelier to your door.

Nothing here is mass produced. Every order begins as uncut cloth and passes through the hands of embellishers who have practised zardozi, mukesh, resham and gota for generations. That is why a formal piece takes seven to eight weeks and a bridal ten to twelve, and why no two are ever quite the same.

About the house
How it works

We take time, here is where it goes

  1. First measure

    The conversation

    Order Formals directly with your size, or choose “Customized” and share your measurements. For Bridals, everything starts with a WhatsApp consultation.

  2. In the atelier

    The making

    Your piece is cut, embellished and finished by hand — seven to eight weeks for a formal, ten to twelve for a bridal. A 50% advance confirms the order, and international orders require 100%.

  3. Final detail

    The arrival

    Made once for you, which is why customized pieces cannot be exchanged. Delivered to your door, ready for the occasion it was imagined for.

Chosen most often

Most loved this season

Shop everything
Not sure where to begin

Tell us the occasion.
We will suggest the piece.

Sizing, fabrics, delivery dates, or a bridal commission from scratch — talk to the atelier before you order.

The list

First to see each drop

One email when a new collection opens for order. Nothing else.